Maverick Run Project


Identity Design


Maverick Run Project is an official British Athletics running club and is focused on building on the heart of Maverick events; community. Hubs are beginning to build across the country, each with an appointed leader to help runners to develop and grow. The lace identity begins as a sheild, much like the laces on your shoes, then becomes more fluid, pointing in different directions like a route plan or weaving through key information.