Hill Adventures


Brand Identity

Brand Guidelines

Having grown up in the Lake District, Sam Hill developed a passion for the mountains and adventure from an early age. Now an International Mountain Leader, he shares his passion and knowledge by providing organised adventures, bespoke coaching and by documenting the incredible locations he traverses through photography.



The Hill Adventures identity doesn’t need too much explaining… the lettering has been crafted carefully with each angle measured and matched. The peak of the logo also becomes a device to help to identify and unify the areas in which Sam works.