Kidd3r
Identity design
Brand guidelines
Website design
Kidd3r is a sustainable, community brand for families with the 3 ‘r’s at its core; reduce, reuse, relove. The website helps families to donate, sell or swap pre-loved children’s kit and also engages with community minded businesses and charities.
The identity highlights the ‘3’ using curvy lines that echo the idea of reuse/recyle. The website design introduces new brand styles and bold colours with playful illustration that integrates with the photography.
![6-lg-kidd3r-website-design-alexaustin](https://alex-austin.com/wp-content/uploads/2023/03/6-lg-kidd3r-website-design-alexaustin.jpg)
![7-lg-kidd3r-website-design-alexaustin](https://alex-austin.com/wp-content/uploads/2023/03/7-lg-kidd3r-website-design-alexaustin.jpg)
![10-lg-kidd3r-website-design-alexaustin](https://alex-austin.com/wp-content/uploads/2023/03/10-lg-kidd3r-website-design-alexaustin.gif)
![11-lg-kidd3r-website-design-alexaustin](https://alex-austin.com/wp-content/uploads/2023/03/11-lg-kidd3r-website-design-alexaustin.jpg)
![12-lg-kidd3r-website-design-alexaustin](https://alex-austin.com/wp-content/uploads/2023/03/12-lg-kidd3r-website-design-alexaustin.jpg)