The Original Series is designed for runners of all levels. The identity is open and welcoming, with mountain terrain cut through the space as a nod to the terrain, because no route is flat.

With locations in some of the UK’s most mountainous regions, the X Series pushes runners to their limits, offering up to 46km routes across these vertical landscapes. The identity is made up two parts; a recognisable icon, and a set of bespoke graphic illustration pieces that highlight the challenge and beauty of each location.

Maverick Race offer the only night time trail running event series in the UK, head torches are a must. The event identity echoes neon sign creative, with dynamic lines creating the letterforms to add movement.